New guidance on communications, law enforcement collaboration
Resources from the Committee for Safe and Secure Elections and Part Two of Election Communications Plan now available
Five Steps to Safer Elections
The Committee for Safe and Secure Elections (CSSE) published Five Steps to Safer Elections last week. Through this guidance, the committee aims to provide information on how election administrators and law enforcement can work together to strengthen elections.
If your jurisdiction and its counterpart law enforcement agency are interested in receiving support from CSSE, sign up here. A committee member or supporting organization will get in touch with you.
The Elections Group provides expertise and support to the Committee for Safe and Secure Elections. The Elections Group’s co-founder Noah Praetz and Senior Election Expert Tina Barton serve as members of the committee. CSSE’s 32 cross-partisan members include current and former sheriffs, police officers, state and local election officials, and other experts in cybersecurity and election administration.
Part Two: 2022 Election Communications Plan
Two weeks ago, the first part of a new Election Communications Plan that focused on the 60 days prior to Election Day was released. Part Two covers E-30 through Election Day and beyond. The next 30 days of this plan includes social media graphics and copy, press release templates, and public service announcement templates that are designed to be used in tandem or separately.
Need help implementing a plan or have an idea for a communications tool your jurisdiction could use? The Elections Group is available to provide tailored assistance and guidance through its Communications Resource Desk.
Communications Resource Desk Product Expansion
In anticipation of the 2022 General Election, The Elections Group has proactively added several new resources to its Communications Resource Desk.
Develop Your Brand
Is your election office looking for guidance to develop your brand? Creating a brand identity for your jurisdiction by using consistent elements – logos, fonts and color palettes helps with public recognition, and establishes election offices as a trusted source of information. This template provides easy-to-follow steps and guidance to help election officials build their brand, or spruce up existing branding. Check out this free resource here.
Crisis Communications Planning
Crisis Communications Planning guidance is available now. This new guidance provides easy-to-use, downloadable templates and a step-by-step plan for election officials who are looking to develop new crisis communications plans or expand upon existing plans. Check out this free resource here.
Develop Effective Press Releases
Writing Effective Elections Press Releases guidance has been updated to include a downloadable job aid and press release template designed to help election officials craft and format curated messages to engage with media and their community. Election officials have the option to download this updated guidance, or may still request direct assistance here.
Create an Email Marketing Campaign
Additionally, a new job aid for election officials who wish to develop an email marketing campaign is now available. This downloadable aid contains a template designed to help election officials craft messages for emails as a part of larger email marketing campaigns to help increase transparency and proactively engage with voters. The job aid provides guidance on formatting, important information that may be helpful to include, and more. Check out this free resource here.
In Case You Missed It: Elections Origin Story: Derek Bowens
In case you missed it, our second Elections Origin Story featuring Durham County, North Carolina, Director of Elections Derek Bowens is available now.
Through this series, we aim to connect readers with election officials from different jurisdictions across the United States.